Privacy Policy
Last Updated: July 22, 2026
Purple Cup Media LLC (“Purple Cup Media,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy (“Policy”) explains how we collect, use, disclose, and protect personal information about you (“you” or the “User”) when you visit or use our website located at www.purplecupmedia.com, including any related subdomains, learning portals, communities, and digital properties (collectively, the “Website”), as well as our online courses, training programs, downloadable resources, books, webinars, communities, and related services (collectively, the “Services”).
Purple Cup Media LLC is the controller of the personal information processed through the Website.
Your use of the Website is also subject to our Terms of Service.
We may update this Policy from time to time. If we make changes, we will revise the “Last Updated” date above and, where appropriate, provide additional notice. We encourage you to review this Policy periodically.
1. Personal Information We Collect
Information You Provide
We collect information you provide directly to us, including:
- Name
- Email address
- Mailing address (if applicable)
- Phone number (if provided)
- Date of birth (where requested)
- Job title and profession
- Account credentials
- Course enrollment information
- Communications with us
- Content submitted through comments, forums, communities, surveys, reviews, or support requests
Payment Information
When you purchase a Course or other Service, payment information such as credit card details is collected and processed by our third-party payment processors. Purple Cup Media does not store complete payment card information on our systems.
Information Collected Automatically
When you use the Website, we and our service providers automatically collect certain information, including:
- IP address
- Browser type and version
- Operating system
- Device information
- Referring and exit pages
- Pages viewed
- Links clicked
- Course progress and completion data
- Approximate location derived from your IP address
- Website interaction data
- Analytics information
This information may be collected through cookies, pixels, log files, and similar technologies.
Information From Third Parties
We may receive information about you from:
- Analytics providers
- Advertising partners
- Social media platforms
- Business partners
- Publicly available sources
We may combine this information with information we collect directly from you.
Categories of Information Collected
The categories of personal information we collect may include:
- Identifiers
- Contact information
- Customer records
- Commercial information
- Internet and network activity
- Geolocation information
- Professional information
- Educational information
- Course participation information
- Inferences about preferences and interests
We do not intentionally collect sensitive personal information except where reasonably necessary to provide the Services.
2. How We Use Personal Information
We use personal information to:
- Provide, maintain, and improve the Website and Services
- Process purchases and deliver Course access
- Manage user accounts
- Respond to inquiries and provide customer support
- Communicate with you regarding your account and purchases
- Send administrative notices and service updates
- Send marketing and promotional communications (which you may opt out of at any time)
- Personalize Website content and course recommendations
- Track course progress and issue certificates of completion
- Analyze Website and Service usage
- Improve products, content, and user experiences
- Measure marketing effectiveness
- Advertise and remarket our Services
- Detect, prevent, and investigate fraud or security incidents
- Protect our legal rights and interests
- Comply with legal obligations
Consistent with the principle of data minimization, we collect and process only the personal information reasonably necessary for these purposes.
3. How We Disclose Personal Information
Service Providers
We share information with trusted vendors and service providers that assist us in operating our business.
These may include:
- Website hosting providers
- Learning management system providers
- Payment processors
- Email marketing providers
- Customer support platforms
- Analytics providers
- Video hosting providers
- Cloud infrastructure providers
Analytics Providers
We may share usage information with analytics providers such as Google Analytics to better understand user behavior and improve the Website and Services.
Advertising Partners
We work with advertising partners such as Google, Meta, LinkedIn, and similar platforms to advertise and measure the effectiveness of our marketing campaigns.
These providers may use cookies, pixels, or similar technologies to deliver personalized advertisements and retargeting campaigns.
Depending on your location, this activity may be considered “selling,” “sharing,” or “targeted advertising” under certain privacy laws.
Legal Compliance and Safety
We may disclose information when required by law, legal process, court order, subpoena, or governmental request, or when we reasonably believe disclosure is necessary to:
- Comply with legal obligations
- Protect our rights
- Protect users or the public
- Detect or prevent fraud
- Enforce our agreements
Business Transfers
If Purple Cup Media is involved in a merger, acquisition, financing, restructuring, or sale of assets, your information may be transferred as part of that transaction.
With Your Consent
We may share information with your consent or at your direction.
4. Your Opt-Out Rights: Sale, Sharing, and Targeted Advertising
Purple Cup Media does not sell personal information for monetary compensation.
However, because we use third-party advertising technologies for targeted advertising and remarketing, certain state privacy laws may classify these activities as “selling” or “sharing” personal information.
You may opt out by:
- Using our cookie preference tools
- Adjusting browser privacy settings
- Enabling recognized privacy preference signals such as Global Privacy Control (GPC)
- Using opt-out tools provided by advertising platforms such as Google, Meta, and LinkedIn
- Using industry opt-out tools such as those provided by the Digital Advertising Alliance or Network Advertising Initiative
You may also exercise your rights by contacting us at:
We do not knowingly sell or share personal information of individuals under eighteen (18) years of age for targeted advertising purposes.
5. Data Retention
We retain personal information for as long as reasonably necessary to:
- Maintain your account
- Provide purchased Services
- Maintain records of Course completion
- Issue certificates
- Satisfy legal obligations
- Resolve disputes
- Enforce agreements
- Protect against fraud and abuse
You may request deletion of your account and associated personal information at any time, subject to information we are required or permitted to retain for legal, tax, accounting, contractual, security, fraud-prevention, or compliance purposes.
6. Cookies and Tracking Technologies
We and our service providers use cookies, pixels, web beacons, and similar technologies.
These technologies may include:
Essential Cookies
Required for website functionality, account access, security, and course delivery.
Analytics Cookies
Used to understand usage patterns, performance, and user engagement.
Advertising Cookies
Used to support marketing, retargeting, and advertising activities.
Some cookies expire when you close your browser, while others remain until expiration or deletion.
You may manage cookie preferences through:
- Cookie banners
- Cookie preference tools
- Browser settings
- Advertising opt-out tools
Where required by law, we obtain consent before placing non-essential cookies.
7. Your U.S. State Privacy Rights
Depending on your state of residence, you may have rights including:
- Access to personal information
- Correction of inaccurate information
- Deletion of personal information
- Data portability
- Opt-out of targeted advertising
- Opt-out of certain profiling activities
- Opt-out of sharing or selling personal information where applicable
- Appeal of privacy-rights decisions
To exercise these rights, contact:
We will verify requests as required by law and respond within applicable legal timeframes.
We will not discriminate against you for exercising privacy rights.
California Residents
California residents may have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including rights to know, access, correct, delete, and opt out of sharing or selling personal information.
Residents of Other States
Residents of Colorado, Connecticut, Virginia, Utah, Maryland, Texas, Oregon, Delaware, New Jersey, Montana, and other jurisdictions with applicable privacy laws may exercise available privacy rights as provided by applicable law.
8. EU/EEA and UK Privacy Rights
If you are located within the European Economic Area (EEA) or the United Kingdom, the following additional provisions apply.
Legal Bases for Processing
We process personal information on the basis of:
- Performance of a contract
- Legitimate interests
- Consent
- Compliance with legal obligations
Your Rights
Subject to applicable law, you may have rights to:
- Access personal information
- Correct personal information
- Delete personal information
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent
International Transfers
Because our Services operate from the United States, your information may be transferred internationally.
Where required, we rely on appropriate safeguards and lawful transfer mechanisms.
Complaints
You may file a complaint with your local supervisory authority. We encourage you to contact us first so we have an opportunity to address your concerns.
9. Children’s Privacy
The Website and Services are intended for individuals eighteen (18) years of age or older.
We do not knowingly collect personal information from children under eighteen.
If we learn that we have collected personal information from a child under eighteen, we will take reasonable steps to delete such information.
If you believe we may have collected information from a child, please contact us.
10. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, misuse, unauthorized access, disclosure, alteration, or destruction.
However, no information system or method of electronic transmission can be guaranteed to be completely secure.
11. AI-Assisted Content
Some content available through the Website or Services may be created, enhanced, summarized, translated, or otherwise assisted through the use of artificial intelligence technologies.
While we make reasonable efforts to review and validate educational materials, AI-generated or AI-assisted content may contain inaccuracies, omissions, outdated information, or errors.
Users should independently verify information before relying on such information for legal, financial, business, technical, compliance, educational, or professional decisions.
Purple Cup Media shall not be liable for actions taken based upon AI-generated or AI-assisted content.
12. Third-Party Websites and Services
The Website may contain links to, integrations with, or embedded content from third-party websites and services, including learning platforms, video providers, payment processors, and social media platforms.
We do not control the privacy practices of these third parties and encourage you to review their privacy policies before providing personal information.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Purple Cup Media LLC
Website: https://www.purplecupmedia.com
Email: [email protected]
Business Location:
Milford Center, Ohio
United States